Adding Contacts in HubSpot

 

Purpose

To ensure accurate, consistent and up-to-date contact information is maintained within HubSpot. It outlines the standardized process for adding new contacts to support effective communication, sales, marketing efforts, and the Client Portal. By following this procedure, teams can avoid duplicate entries, maintain data integrity, and improve overall CRM efficiency.

Scope

This SOP applies to all team members responsible for managing contact data in HubSpot.

 

Version History

Version #

Date

Author

Summary of Changes Made

1.0

10/15/2025

Bilal Qureshi

Initial version

 

 

 

 

 

Part 1: How to Add Contacts in HubSpot

 

Introduction

Adding contacts in HubSpot is a crucial task that helps maintain organized and accurate records. Following the best practices ensures efficiency and reduces errors.

 

Steps to Add a Contact: -

 

  • Log in to HubSpot → https://app.hubspot.com/login
  • Search and select the Company record where you want to add a contact.
  • Click +Add under the Contact section.
  • Search for Contact → Enter the desired contact name in the search box to check if it already exists. This helps prevent duplicate entries.
  • Create New Contact → If the contact does not exist, proceed to create a new contact.
  • In the contact creation panel, fill in the following: fields with (*) are required

Contact Property

Applicable Department

Values

Email

All

If available, input the email address. Note that the email field is not mandatory but aids in avoidance of duplicate contact creation.

First Name*

All

Ensure proper capitalization (first letter uppercase, remaining letters lowercase).
1. Example: First Name: John, Last Name: Doe
2. Avoid special characters and ensure the full last name is entered to prevent formatting errors

Last Name*

All

Salutation (Dr, MR, Mrs, Ms)

All

*Do not enter Salutations (Dr, MR, etc.) in First Name*

Job title

All

 

Phone number

All

The area code is automatically added. Simply input the rest of the number. Example: 301-971-0202

Company name

All

 

Contact Owner*

All

Defaulted to you

Lead Source

Sales & Marketing

 Select the appropriate source for the contact

Lifecycle Stage

All

Sales & Marketing = Lead, Prospect or Qualified Lead.
CS and Ops = Customer

Contact Role/Status

All

Select the type of contact.

Example: - Signer, Owner, Practice manager, Authorized, Termed, etc.

If the contact is not longer associated with the company, select “Termed”

Client Portal?

CS & Ops

This is connected to the Client Portal and essential to provide portal access to clients.

Yes = Client Access

Blank = No Access

No = Access Removed

Be advised it takes up to 24 hours after this property is updated for the client to establish access

Allow your team to market to this Contact

All

Sales & Marketing = Only if we have the consent
CS & Ops = If it is a customer then check the box