Purpose |
To ensure accurate, consistent and up-to-date contact information is maintained within HubSpot. It outlines the standardized process for adding new contacts to support effective communication, sales, marketing efforts, and the Client Portal. By following this procedure, teams can avoid duplicate entries, maintain data integrity, and improve overall CRM efficiency. |
Scope |
This SOP applies to all team members responsible for managing contact data in HubSpot. |
Version History
Version # |
Date |
Author |
Summary of Changes Made |
1.0 |
10/15/2025 |
Bilal Qureshi |
Initial version |
|
|
|
|
Part 1: How to Add Contacts in HubSpot
Introduction
Adding contacts in HubSpot is a crucial task that helps maintain organized and accurate records. Following the best practices ensures efficiency and reduces errors.
Steps to Add a Contact: -
- Log in to HubSpot → https://app.hubspot.com/login
- Search and select the Company record where you want to add a contact.
- Click +Add under the Contact section.
- Search for Contact → Enter the desired contact name in the search box to check if it already exists. This helps prevent duplicate entries.
- Create New Contact → If the contact does not exist, proceed to create a new contact.
- In the contact creation panel, fill in the following: fields with (*) are required
Contact Property |
Applicable Department |
Values |
|
All |
If available, input the email address. Note that the email field is not mandatory but aids in avoidance of duplicate contact creation. |
First Name* |
All |
Ensure proper capitalization (first letter uppercase, remaining letters lowercase). |
Last Name* |
All |
|
Salutation (Dr, MR, Mrs, Ms) |
All |
*Do not enter Salutations (Dr, MR, etc.) in First Name* |
Job title |
All |
|
Phone number |
All |
The area code is automatically added. Simply input the rest of the number. Example: 301-971-0202 |
Company name |
All |
|
Contact Owner* |
All |
Defaulted to you |
Lead Source |
Sales & Marketing |
Select the appropriate source for the contact |
Lifecycle Stage |
All |
Sales & Marketing = Lead, Prospect or Qualified Lead. |
Contact Role/Status |
All |
Select the type of contact. Example: - Signer, Owner, Practice manager, Authorized, Termed, etc. If the contact is not longer associated with the company, select “Termed” |
Client Portal? |
CS & Ops |
This is connected to the Client Portal and essential to provide portal access to clients. Yes = Client Access Blank = No Access No = Access Removed Be advised it takes up to 24 hours after this property is updated for the client to establish access |
Allow your team to market to this Contact |
All |
Sales & Marketing = Only if we have the consent |